Wix

A Wix chatbot that actually knows your business

Not a scripted flow with buttons. CustomerBot reads your own pages and documents, then answers whatever the visitor types — in their language, with the source it used.

<script src="https://customerbot.co/script.js" data-bot-id="YOUR_BOT_ID"></script>

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Four ways to put chat on a Wix site

Wix has its own, and it is worth trying before you pay for anything. Here is what each option actually is, including where ours stops.

Wix Smart Chat
Wix’s current built-in chat, replacing the older AI Site Chat, which stopped being available on new sites in March 2026. Handles AI replies, manual chat from your Inbox, or a schedule combining both.
Native, free and well integrated — and tied to Wix’s own tooling. Worth trying first if you want something switched on rather than trained.
Wix Automations and Inbox
Rule-based auto-replies triggered by a visitor action, answering from responses you write in advance.
Fine for a handful of predictable questions. It answers what you anticipated, not what people actually type.
A Wix App Market app
Third-party chat apps installed from the marketplace, some of which connect to Wix Stores, Bookings or Events directly.
Deeper Wix integration, in exchange for an app in your site and the permissions that come with it.
A script tag, like this one
Trained on your own pages and PDFs, answering from them in 95+ languages, pasted into Custom Code and removable by deleting a line.
No native hook into Wix Bookings or Stores data — anything live needs an API tool pointed at your own endpoint.

Check these four things first

Two are requirements, two are the things that go wrong afterwards. All of them take ten seconds to confirm.

You have a Premium plan with a connected domain — Wix requires this before Custom Code will run.
You are editing the live site, not a duplicate. Custom Code applies per site.
On a free wixsite.com address, Custom Code is unavailable and no third-party widget will load.
Wix’s own chat app in the same corner will collide visually — pick a different launcher position or turn one off.

Real questions, real sources

Every answer is retrieved from something you wrote and comes back with the page or document behind it. That is what separates this from a bot that sounds confident and is wrong.

When nothing in your content covers the question, it says so rather than improvising — and the gap shows up in your analytics as a page you should probably write.

What the analytics show

“Do you deliver to my postcode?”Delivery page
“How much is a consultation?”Pricing page
“Are you open on Sunday?”Contact page
“Do you take card payments?”FAQ page
“Can I book for eight people?”Q&A pair you wrote
“What is your cancellation policy?”Terms PDF

Wix Multilingual handles your pages. This handles your visitors.

Translating a site covers the content you predicted. The assistant detects the language of each message and replies in it — over 95 languages — from the same source content, which covers the questions you did not predict.

How that works

Wix questions

What is a Wix chatbot?

A Wix chatbot is a chat widget on your Wix site that answers visitor questions automatically. You can use Wix’s own Smart Chat, install an app from the Wix App Market, or paste a third-party script into Custom Code. The third route is the one that lets you train the assistant on your own pages and documents, so it answers with your prices and your policies rather than from replies somebody typed in advance.

How is this different from Wix Smart Chat?

Smart Chat is Wix’s built-in option and it is the sensible first thing to try — it is free, native, and switches on in a couple of clicks. The difference is where answers come from. Smart Chat is built around your Inbox and prepared replies; CustomerBot is trained on your published pages and PDFs and composes answers from them, including for questions nobody anticipated, in whatever language the visitor writes in. If Smart Chat covers what you need, use it.

Do I need a paid Wix plan?

You need a plan that allows Custom Code and a connected domain, which in practice means a Premium plan — Custom Code is not available on a free Wix site. Check your own plan before you start rather than after, because that is the step most likely to stop you.

Do I need a paid Wix plan?

Yes. Wix only exposes Custom Code on Premium plans with a connected domain. If the Custom Code panel is missing from Settings, that is the reason, and it applies to every third-party widget rather than to CustomerBot specifically.

Head or Body – end?

Body – end. The widget should load after your page content so it never delays the first paint. Head placement will work but slows the page down for no gain.

What does “Load once” mean and why does it matter?

Wix sites navigate without a full page reload. Load once tells Wix to inject the script a single time for the session, so the widget is not re-injected on every route change and does not end up mounted twice.

Will it work with Wix Studio or Editor X sites?

Yes — anywhere Wix exposes Custom Code. The snippet is the same and the placement advice is the same.

Can it use my Wix Stores product data?

It reads your product pages by crawling them, the way a visitor would. For live stock or order status you would connect an endpoint as an API tool, which the assistant calls during the conversation.

Can I keep Wix Chat as well?

Technically yes, but two chat launchers in one corner is a poor experience. If you keep both, move one to the other side or restrict it to specific pages.